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TIGI were established in the ‘90s as the original rebel hair brand, challenging the polished aesthetic of hairdressing at the time. With a passion for creative experimentation and fearless self-expression, TIGI turned the world of styling products on its head, making TIGI famous for breakthrough, powerful technology and iconic packaging.
Now, Bed Head has given a refresh to its iconic product range while keeping their creative and professional ethos. They have crafted new haircare products with the TIGI Creative Team, designed to be used by professional hair stylists and consumers alike, delivering phenomenal results in the salon and at home. TIGI have shaped new bold packs, taking inspiration from diverse youth sub-cultures with the aim to connect with our customers across music, fashion, technology and art.
As hairdressers are at the heart of the Bed Head brand, they have elevated hairdressing to the next level by creating the perfect toolkit to fully unlock hairdressers’ creative potential: Bed Head Artistic EditTM. Artistic Edit is our new exclusive range of bold professional products, crafted by the TIGI Creative Team for creative stylists.