Dove was launched in 1957 with the iconic beauty cleansing bar. Dove’s famous campaign for Real Beauty which launched in 2004 was about representing ‘real’ women and not featuring models in their advertising, these images of women are also not tampered with digitally. This campaign focused on improving body confident among women and girls. Dove’s range of products include body washes, deodorants, hand creams, handwashes and shower gels. The aim of Dove products is to provide the skin with moisturisation. Dove are also proud to be cruelty free, for over 30 years their products have not been tested on animals.